Macy’s Decrease Furniture Returns to Less Than 2% Thanks to Virtual Reality!

Macy's Decrease Furniture Returns to Less Than 2% Thanks to Virtual Reality!

VR News: While a VR furniture store is not something new (see the Wayfair Patio Playground) it is proving to be more successful than you might think! In fact Macy’s claims that since installing virtual reality centres in their furniture departments they have seen a VR-influenced furniture sales increase of around by more than 60% and overall returns of those said products is less than 2% down from 4.5% of non-VR-influenced sales.

Read More

Can Virtual Reality Really Alter The Taste of Foods Based on Location?

Can Virtual Reality Really Alter The Taste of Foods Based on Location?

VR News: This strange study shows how we humans eat. While we all know we use our sense of sight and smell to determine how our food tastes, but this VR study also shows the environment that we eat in also determines how things taste! So fish dishes might be better by the sea, or Italian food tastes better if you think you are in Italy! While it sounds like a load of rubbish it is actually a pretty interesting study…

Read More

British Army Troops Will Wear VR Headsets to Learn Combat Scenarios

British Army Troops Will Wear VR Headsets to Learn Combat Scenarios

VR News: The technology sets a life-like scene for soldiers who can interact with often dangerous surroundings from the safety of a simulator. VR, which is already being employed by the US military, helps to cut the cost of training by reducing the need for expensive exercises, vehicles and instructors. As well as combat training, soldiers can also learn medical skills and how to drive military vehicles using VR…

Read More

Have You Been Wondering What Happened to Palmer Luckey?

Have You Been Wondering What Happened to Palmer Luckey?

VR News: You might not be able to agree with the man’s political choices, but like it or not he is the father of the new wave of VR and without him, this blog and many other things won’t be here today without him. While he isn’t in the limelight anymore he has still been talking about VR as a whole and this in-depth talk with Vanity Fair is a lot more interesting than you might think…

Read More