How Picking the Right Platform for Enterprise Ecommerce Can Help You Evolve

How Picking the Right Platform for Enterprise Ecommerce Can Help You Evolve

Any ecom business looking to expand its horizons, move into new territories and take advantage of untapped market demographics will need to be thinking about upgrading their e-commerce platform at some point. This has never been more relevant than today, with conventional e-commerce software long since relevant to the needs and goals of businesses looking to grow. While the e-commerce platform of yesterday meant sky-high build costs, indefinite downtime and misspent man-hours, a new era has dawned.

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Five Top Virtual Reality Marketing Trends Digital Companies Should Know

Five Top Virtual Reality Marketing Trends Digital Companies Should Know

It is essential for businesses to stay on the cutting edge of marketing in order to be in a position to differentiate their businesses from their rivals and please their target market. Use of Virtual Reality for marketing is one strategy that is quickly gaining attention in digital marketing. With the use of Virtual Reality, firms are capable of providing unique experiences to their customers which will help their companies to advance their marketing. In case you are interested in ways to set your client’s marketing strategies from all the…

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Macy’s Decrease Furniture Returns to Less Than 2% Thanks to Virtual Reality!

Macy's Decrease Furniture Returns to Less Than 2% Thanks to Virtual Reality!

VR News: While a VR furniture store is not something new (see the Wayfair Patio Playground) it is proving to be more successful than you might think! In fact Macy’s claims that since installing virtual reality centres in their furniture departments they have seen a VR-influenced furniture sales increase of around by more than 60% and overall returns of those said products is less than 2% down from 4.5% of non-VR-influenced sales.

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Can Virtual Reality Really Alter The Taste of Foods Based on Location?

Can Virtual Reality Really Alter The Taste of Foods Based on Location?

VR News: This strange study shows how we humans eat. While we all know we use our sense of sight and smell to determine how our food tastes, but this VR study also shows the environment that we eat in also determines how things taste! So fish dishes might be better by the sea, or Italian food tastes better if you think you are in Italy! While it sounds like a load of rubbish it is actually a pretty interesting study…

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British Army Troops Will Wear VR Headsets to Learn Combat Scenarios

British Army Troops Will Wear VR Headsets to Learn Combat Scenarios

VR News: The technology sets a life-like scene for soldiers who can interact with often dangerous surroundings from the safety of a simulator. VR, which is already being employed by the US military, helps to cut the cost of training by reducing the need for expensive exercises, vehicles and instructors. As well as combat training, soldiers can also learn medical skills and how to drive military vehicles using VR…

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